Could Google
vouch for you?
Twelve questions. Each one is weighted by how much it genuinely counts, so this is not a scorecard designed to flatter you into a call. It runs in your browser, asks for no email, and is built to be able to say no.
Answer honestly rather than optimistically. An inflated score here costs you nothing today and costs you a year later.
Why these twelve and nothing else
Every question above is something Google can check without taking your word for it. That is the whole filter. Follower counts, engagement rates, newsletter subscribers and brand audits are missing because there is no independent source a machine can check them against.
The heaviest weights sit on things somebody else published: an encyclopedia article, press coverage, a book in a catalogue, an entry in a register. The lightest sit on things you control, like your headshot, which help only once the rest is already there.
Sharing your name with somebody else is scored as a question rather than a dealbreaker, because it is survivable. It just changes the job from building a file to making yours the one Google prefers, which is longer and more expensive, and much better to hear at the start than at the end.
Four finished ones, and one that is not a panel at all
Books with permanent identifiers plus decades of coverage. The catalogue does most of the work.
A named role at a company the press writes about constantly, so the coverage turns up on its own.
Founder history, a book, and a very large body of third-party writing that names him.
In the set deliberately. This is sitelinks, not a knowledge panel. People screenshot it and call it one.
Public figures, used to teach. Not clients. Unmodified captures, 31 August 2026, each linked to the search that produced it.
About the test itself
Is anything I answer here sent anywhere?
No. The whole test runs in your browser and nothing leaves it. There is no form, no email gate and no tracking on the result. Refresh the page and it is gone.
Is a high score a promise?
No. It is a reading of your starting position, and a starting position is not an outcome. Google decides whether a record gets created, and it does that on evidence and a schedule nobody outside Google can see.
The test told me not yet. What now?
Take it seriously, because it is the same answer roughly a third of enquiries get. The route forward is not a consultant. It is producing the thing that generates independent coverage: publish the book, take the role, do the research, get on the record. Then this becomes a six month job instead of an impossible one.
Why is Wikipedia weighted heaviest?
Because nothing else confirms a person as strongly, and because the About text on a large share of panels is quoted directly from it with attribution. It is also the one nobody should try to force. Notability is decided by editors, and a manufactured article is removed and leaves a trace.